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2013 SDCC Badge Sales: An Overview

Posted by Christina Cooper on February 17, 2013 at 9:25 PM



San Diego’s annual nerd mecca, Comic-Con, has sold out in only 90 minutes this past weekend. Comic-Con has taken steps to ensure that as many fans as possible have a chance to purchase a badge. But, with SDCC already selling several thousand badges this summer to 2012 SDCC ticket holders, even less fans had a chance to purchase tickets this Saturday. I had already purchased a badge this summer, but its my roommates first Con and this was going to be her first time attempting to buy a badge.


We’d talked through various strategies about maneuvering into the dreaded Epic waiting room. Saturday’s morning traffic was slightly cut down by Comic-Con only allowing those with a member ID to purchase a badge. After watching the informational how-to-purchase-con-tickets video from SDCC’s website and saw that they would no longer be linking the entrance to the waiting room directly from their website. I knew instantly that traffic was going to be even higher.


At exactly 9:00, I tried to enter the waiting room on five different devices. Instantly, the page clocked and wouldn’t load. I sprang onto to Twitter and began reading frightening messages such as people were getting an error message, and the page loading and saying the waiting room was at capacity. It was only 9:05 so I assumed the servers were overloaded and that the page’s message was incorrect. By 9:10, people began tweeting that their white screen was now refreshing directly into the waiting room. I instantly refreshed several of my screens and one of them loaded me directly into the waiting room.


But that strategy didn’t work for everyone. Comic-con even had a customer service number available, but according to Twitter, it was busy the entire morning. Some people struggled to get into the waiting room. Once we were in, it only took 45 minutes before we were taken to the screen to by badges. The system was a bit out of whack since it only allowed me to purchase 4 day badges, or 4 day plus preview night, and claimed that all single day badges were sold out.


Saturday badges were the first to go after all 4 day badges were gone. I’m sure most fans expect this to be the biggest day at Con, especially for Hall H. It’s far too early to tell what studios will be showcasing to fans, but with Thor 2, X-Men Day’s of Future’s Past, or the second Hunger Games, Catching Fire- it’s safe to assume that Hall H on Saturday is going to be magnificent.


By 10:30, all badges for Comic-Con 2013 had sold out. Although it was a successful day for some fans, others are contemplating ways they can purchase a badge online. First off, let me warn you: DO NOT purchase a badge online from Craiglist or Ebay. The only way this strategy can work is if you purchase a complimentary badge. If you purchase a complimentary badge, you can put your own name on the badge, making it legally yours! Buying a badge from someone online won’t work since you need a photo ID in order to pick up your badge at comic-con.


If you were lucky enough to score a badge, then you’ve got a few months to plan out the greatest weekend of your life. If you weren’t able to get a badge, Comic-Con is sure to have a badge resale day. No official word on if or when this sale will be happening, but check back to Frakearth for any news from Comic-Con about badge resale days.

Categories: Comic-Con

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